What is Business Coaching?

Business coaching has been around for a long time and has become increasingly popular in the UK over recent years. If you have never experienced coaching it can be difficult to understand how it works, what the coaches’ role is, and what the benefits are.

So, who is it for?

Business coaching is primarily for business owners who want to take their business and team to the next level. The clients I work with have established businesses, have ambitions to scale their business and want to understand the most effective way of doing this.
Sometimes it makes sense to involve specific team members directly in the coaching journey. This is most effective once the leader of the business has worked on fundamentals like vision, organisational structure and succession.

How does it work?

The most effective coaching is 1-1 and bespoke. The coaches’ role is to work with the client to establish clear, meaningful goals and then to help them achieve those goals faster and more effectively than they would by themselves.
Coaching sessions are scheduled either weekly or fortnightly. This rhythm creates incredible momentum that means the coachee makes regular, focused progress on their goals.
The agenda for sessions is driven by both client and coach. Clients tend to raise issues they’d like to get clarity on, explore important decisions that need to be made, and discuss obstacles that may be stopping them from performing at their best or achieving their goals. The coach tends to focus on raising awareness around patterns of behaviour, implementation and understanding of fundamental principles and best practice, and making sure the client’s focus and mindset evolve as the business grows.
The key to great coaching lies in the coaches ability to find the balance between when to challenge the client and when to support them. People are different and will therefore need a different blend of support/challenge. Top performers tend to want more challenge from the relationship to help them make better decisions and become more effective in their role.

It’s all about relationship

One of the most valuable aspects of working with a coach, is that it gives you a space to have conversations, express concerns and open up about things that you can’t discuss with employees, spouses or friends. Your coach has no agenda, and understands what it’s like running a business. The cliché of ‘its lonely at the top’ is so very true. The best coaching always happens when there is a high level of trust, which in turn allows unfiltered and open discussions. It’s really important that the chemistry is right between coach and coachee to enable this level of coaching to evolve.

Try it

Coaching is experiential. You have to give it a go to find out how it can benefit you and your business. My view is that everyone can benefit from coaching…it’s just about finding the right coach for you.
To have an introductory session with me, click on this link.

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